Pay Per click or PPC advertising is the most popular advertising tool used by internet
marketers. Google Adsense and Yahoo!Search Marketing are two most reputed PPC networks
online. The biggest advantage of PPC advertising is that payment is to be made only
when some visitor clicks on your ad and visits your website. It is a very [...]

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Google Adwords is using a crawler specially for their AdWords advertising system that automatically spiders and analyzes the content of advertising that is displayed on the Google Network or other websites. The name of the new crawler is AdsBot-Google. If you see such an entry in your web logs [...]

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